'SWISS - INdiA' business expansion
Success starts with a 'customer-centric' approach
The ability to walk in 'customer's shoes'...
Demonstrating a willingness to understand the customer's perspective...
In today’s global business environment, customers are faced with an overwhelming choice of product and service providers. So, why should they choose "YOU"?
While a strong product or service and a competitive price are essential, it's the combination of credibility and customer-centricity that truly builds lasting trust. Customers want to feel understood and valued, and a focus on tailored solutions—not just the product—sets you apart.
...focusing on 'joint value creation' as if we were one company!
... applying a 360° view for their benefit and fostering trust through cultural sensitivity!"
'SR SwissConnection' is your committed partner in driving your expansion plans. We prioritize a customer-centric approach, skillfully managing stakeholder engagement, and ensuring all activities are aligned with your strategic objectives.
With a deep understanding ofcultural sensitivity, we help foster strong, lasting relationships with your business partners—ensuring that your growth and success are both sustainable and impactful.
Ready to expand your business?
Unlock Growth with a Customer-Centric Strategy
Expanding into new markets requires a deep understanding of local cultures and putting your customers at the heart of every decision.
We help small and mid-sized companies
navigate this challenge and to build trust by guiding them through the entire process—from market entry to securing their first deal—while ensuring cultural sensitivity for long-term success.
Strategic Planning - Market entry
Craft a Comprehensive Market Entry Plan
We help you address the core elements of a successful market entry. Our approach includes:
- Value Proposition: Analyzing customer segments, market size, competition, SWOT, cost structures, and revenue streams.
- Customer-Centric Strategy: Focusing on key factors to ensure a customer-first approach.
This creates a strategy that’s aligned with your long-term business goals. Ready to build your plan?
Sales Partners / Distribution
Unlock Success with the Right Local Partner
Entering a new country requires more than just a product—it requires the right local connections. We help by:
- Selecting & Establishing: Identifying and securing a reliable local partner or distributor.
- Building Networks: Connecting you to the right sales channels and local partners to facilitate your first deal.
A trusted local partner and network lay the foundation for long-term success.
Ready to expand the right way?
Coaching - Customer Centricity
From Product-Centric to Customer-Centric. We help you take a different approach, creating a unique impact for lasting value. Key areas are:
- Strategy & Communication: Help to focus on mutual strategic interests. How to get there....
- Product Solutions & Processes: Demonstrate unique value of offerings, tailored value through optimized execution.
- People, Skills & Knowledge: Build the right skills and competencies. Align that organizational set-up
This approach builds long-term, win-win relationships. Ready to make the shift?
Sven Rau
Sven Rau, Founder of SR SwissConnection, brings over 30 years of hands-on experience in the Investment Goods Industry, with a primary focus on the markets of Asia and the Middle East.
Throughout his career, Sven has driven growth in Sales, Business Development and Key Account Management, representing prestigious Swiss companies.
The foundation of his success lies in his ability to truly understand customer motivations and objectives. By applying a solid, fact-based approach (360° perspective) and combining it with strong cultural sensitivity, he has built long-lasting, trust-based relationships with key stakeholders across industries.
Sven's academic credentials include an apprenticeship in Electronic / Mechanical Engineering, comprehensive training in Marketing & Sales, an Executive MBA, and an advanced degree from the University of St. Gallen (HSG) in Customer-Centric Value Creation—a key area of expertise in his approach to Global Account Management.
Discover how SR SwissConnection can help your business succeed in global markets. Reach out to start the conversation today...